Who is Atila Persici?

Atila Persici is COO of BOLDER, with over 20 years' experience in business consulting. He has worked in multinational companies in Brazil and abroad, working in all aspects of management to improve results.

Atila has a degree in Business Administration with a specialization in Brand Management from ESPM/SP, an MBA in Business Innovation from FIAP/SP and a specialization in Strategic and Economic Management from FGV/SP. He is also certified in Leading Implementation of ISO 56.002 for Innovation Management Systems by QMS International, and is enthusiastic about innovation, emerging technologies and new business models.

The chat took place on May 18, 2023 and some of the topics covered were:
- Replacement of HR professionals by technology;
- Difficulty in adapting to new technology and lack of skills needed to deal with AI in HR;
- Unconscious biases in decision-making based on algorithms.