


Who is Theo Vieira?
Head of E-commerce at Mondelēz Brasil, an American multinational confectionery, food and beverage company. Graduated in International Relations. He has worked in large national and international companies such as Unilever and Duratex, leading the areas of E-commerce, Marketing, Trade Marketing and Sales in the Brazilian market and the Chinese market. Today, he also acts as a mentor in the Empowering Talents program, which trains young Brazilians in English in vulnerable situations.
Some of the issues addressed were these:
- Health crisis: How does a multinational overcome an unprecedented crisis?
- Customer experience: What strategies and tools allow you to improve the customer experience in your online shopping experience?
- Brazil-China: Return experience and advantages of working and living in China
- Career in the E-commerce sector: What practical tips and advice would you give to young professionals?