Empowering Talents

Empowering Talents is both a cause and a program focused on employability through accelerated language learning. It focuses primarily on early career talent and vulnerable professionals.

‍Theprogram was created during the pandemic in 2021, arising from a partnership between Instituto Lingopass, an NGO and social extension of our Edtech, and the Council, as a response to the challenges that Brazil faces in this context of crisis. Today, we are fortunate to have great institutional partners such as AWS, Endeavor, Cubo Itaú, Learning Village, and Nebula.
‍
Our goal is to train 2 million professionals by 2025.

To achieve this goal, we need the support of companies, individuals and publishers willing to donate scholarships.

In these times of crisis, war and closing borders, we seek to create bridges and break down barriers through languages.

Let's together deliver a passport to a better world?
‍

Lingopass is an educational platform for personal and professional development that stimulates talents far beyond language learning, fostering confidence, communication skills and connection with other cultures.

As a platform, Lingopass is quite unique, comparable to a language learning jabuticaba: it was born in Brazil, adapted to the local reality, multilevel, multichannel, and introduces a new teaching concept that is adaptive, molding itself to the student's personality to increase motivation, engagement and results.

The Lingopass Institute team is made up of education and technology professionals all passionate about education, with more than 15 years of experience in online language learning, supported by the best mentors in the technology market. All our teachers, who hold post-graduate degrees from internationally renowned institutions, believe in the transformative potential of education and are advocates of democratizing high quality distance foreign language learning accessible to all.

Our mission is to educate individuals to become agents of change in their respective ecosystems, breaking down social and cultural barriers and making a positive impact on communities and society as a whole .

The Council is a group formed by more than 100 leaders of organizations that want to positively impact people and businesses and that meets monthly to exchange learning and connections.

Created and led by André Vercelli, the Council is purposefully diversified: executives (CEOs, VPs, Directors) and entrepreneurs (Partners, Founders, Board Members) with different backgrounds represent national and international companies of all sizes and sectors. It is also purposefully engaged: it supports ideas, people and businesses, articulating its connections to give visibility, voice and strength to relevant causes.

Since its inception in 2019, it has organised over 30 meetings, with over 50 speakers, including: Cyro Gazola- Caloi, Júlio Campos - Unilever, Luiz Musa - Ogilvy, Silvio Meira -DSC, Luís Delfim - Softys Melhoramentos, Augusto Lemos - Cargill, Otto von Sothen - Grupo Tigre, Eduardo Shinyashiki - IES, Sérgio Alvim - AS Varejo, Marcelo Izzo - Duratex/Deca, Marcelo Montenegro - Intel, Yakara Biancalana - Hershey's, Neivia Justa - Justa Causa, Rafael Furlanetti - XP, Aletia Abate - Global Speaker, Felipe Mendes - GFK, Hugo Bethlem - Capitalismo Consciente, Edu Lyra - Gerando Falcões, Luiza Trajano- Magalu and more impact leaders.

The activities of the Empowering Talents - Brasil Nação Bilíngue program are based on four main pillars:


1) Encouraging language training for young people and professionals (Mobilization & Communication)
Our objective is to create a sense of urgency and importance to increase the attractiveness and employability of talents that are currently unemployed.

2) Produce knowledge about online language learning behaviors and profiles (Data & Intelligence)
We engage in detailed diagnostics based on data collected on our platform, as well as from studies and surveys. We carry out these activities in partnership with universities and advanced research centers in the field of data analysis and artificial intelligence, such as the Ecole Normale Supérieure de Paris Saclay, with which Lingopass is an affiliated startup.

3) Articulate with companies, NGOs and government (Advocacy)
Our work involves presenting and transferring the knowledge produced to key players in the public and private sectors that can support the formulation and implementation of public policies in Brazil aimed at the insertion of people and businesses in the international labor market.

4) Monitoring and Transparency
We monitor the processes and results of all campaigns promoted by the program and publish quarterly impact reports.
‍

Despite the high unemployment rate, there is still a shortage of qualified labor to fill the available positions. Companies are finding a mismatch between their needs and the supply of labor on the market, due to the lack of adequate qualification of candidates. This lack of talent is already limiting the growth of companies, especially in the ever-expanding technology sector.

In addition, bilingualism and the discovery of new cultures are hot topics in schools and universities. Our goal is to expand horizons and awaken dreams by being a source of inspiration and motivation.

With an eye to the future, we act in the present with education, a tool of high transformative power.

The Empowering Talents project contributes to the UN's Sustainable Development Goals (SDGs) , specifically in SDG 4 (Quality Education), SDG 5 (Gender Equality), SDG 8 (Decent Work and Economic Growth) and SDG 10 (Reducing Inequalities) . How do we do this?

Only 5% of the Brazilian population is able to communicate in English and, of these, only 1% has some degree of fluency. This percentage is insufficient to meet market demand in several economic sectors, besides technology, such as supply chain, commerce, tourism, health, among others. However, language learning is still a privilege for the few, offered as an extra benefit in welfare packages. For those outside the labor market, there are few subsidies.

The problem of English deficiency in the country is structural and historical, but the solution is simple and has already been tested and approved: we need to invest together to leverage our most valuable asset, our young people.

We articulate efforts among the key players in this process - the private sector, associations, and the government. In addition, we bring together the best of pedagogy and technology to engage students in building their own path to success, a central purpose of Lingopass.

We need to start now!

According to data presented by KPMG at an event held in 2019 at the international consulting firm's Brazilian headquarters, entitled "KPMG Education in Brazil: Turning Challenges into Opportunities", by 2027 all job openings will have English proficiency as a prerequisite, regardless of the area of work.

The program was developed to expand horizons and increase the attractiveness in the labor market of professionals between 18 and 35 years old in situations of economic and social vulnerability.

Since 2021, the project has directly impacted 5,000 talents indicated by partner NGOs and univesities, considering pre-defined criteria: age, location, family income, diversity, initial language level, education level, availability, internet access, and motivation. The applications received are analyzed with great attention and care by a team from Instituto Lingopass dedicated to the project.

We chose this target audience for two reasons:

1) According to a recent IBGE survey, unemployment in Brazil has reached 14 million workers. Almost 30% of the total number of people looking for a job is made up of young people between 18 and 24 years old. In the general population, the unemployment rate is 14.3%. The lack of qualifications and experience makes young people the ones who suffer most from the reduction in the number of vacancies in the job market.

Mastering the English language, as a sign of investment in one's career, is capable of highlighting the professional resume in the job market and increasing the candidates' value. According to the 57th Catho online Salary Survey, in 2020 the average difference between interns/trainees/apprentices who speak English fluently to those who do not was around 40%.

2) As an aggravating factor, young people are more vulnerable to serious emotional problems due to situations and experiences that cause suffering, such as social isolation. The quarantine changed everyone's routine, but had greater impacts on the psychological state of this social group, affected by unemployment and with an uncertain professional horizon: difficulties to adapt to the confinement, insomnia, irritability, anxiety crises, and a tendency to develop depressive episodes.

Learning a new language, besides increasing the employability and income of the youngster, also raises his or her self-esteem, brings new skills, and activates brain functions that enable decision making in an alternative way, more creative solutions, and an enriched cultural experience . In addition, it increases the possibility of connecting and networking with people and organizations. In short, it is a real antidote to unemployment and depression!

We brought to Brazil a new concept of adaptive teaching, which adjusts to the student's personality type and allows us to boost motivation, engagement and results.Students study according to their availability, from anywhere, using a cell phone, computer or tablet. It is worth remembering that, although we employ the best of technology, we never forget that the student is 100% human.

To generate greater engagement, we apply modern technologies and pedagogies, such as the flipped classroom and peer-to-peer learning, generating experiences that can be replicated in other forums and classrooms.

We have already trained more than 30,000 students with this unique methodology.

All of the content was created by our teaching staff and, as our solution is totally virtual, it can serve all of the country's municipalities and states.

We offer training tracks in English, Spanish, French and Portuguese for foreigners.

These are complete courses with an exclusive methodology that allows the student to "unlock" the language in up to 90 days.

Our target audience are professionals at the beginning of their careers or in career transition, in situations of social and economic vulnerability who have had little or no contact with foreign languages. We work on all the basic language skills , with the aim of enabling students to present themselves personally and professionally.

Our goal is to motivate as many students as possible, making them more confident and secure in using the language.


What content?

1) Self-paced learning with complete training in all skills (listening, reading, speaking and writing)
2) Live classes with bilingual teachers and qualified volunteers
3) Video lessons with subtitles, interactive lessons, handouts, podcasts quizzes and interactive gamified activities
4) Artificial Intelligence pronunciation lab
5) Chat support and tutors available during office hours
6) Social Learning with interactive exercises and challenges, creating a sense of community
7) Complementary cultural activities
8) Gradebook, progress bar and ranking
9) Assessment and Certification
‍

"Engage to empower" is the motto that guides Lingopass.

We use 5 indicators that are constantly monitored:

- Project attractiveness index (number of partners, number of scholarships donated, volume of applications received)
- Completion rate of activities on the platform
‍- Number of certificates issued (proving the effectiveness of the training);Student satisfaction index (NPS)
- Number of talents who manage to reintegrate into the labor market in less than 90 days.

No, the scholarship is full.

We are dedicated to developing the academic and professional potential of individuals who wish to learn languages effectively and efficiently, and who demonstrate determination and desire to advance through education.

We believe that dreams can come true through educational opportunities.

All Lingopass Fellows have access to events organized by Lingopass, both face-to-face and online, such as Lingotalks. They also have the opportunity to apply for jobs in our organization or in our partner companies.

We organize webinars on contemporary themes, inviting Brazilian and foreign executives and entrepreneurs to share their knowledge and experiences.

Do you have the time and inclination to contribute your expertise? Join our network of supporters, volunteachers or mentors and embark on this adventure!

Awarded students will be tracked throughout their journey with onboarding and checkpoints conducted by the success team.

The performance (attendance, progress, completion and satisfaction) of the program will be tracked in quarterly reports.
‍
In addition, accountability will be published, ensuring transparency in the use of resources.

Yes, an invoice will be issued for the amount paid for each instalment.

Yes, legal entities may contribute, increasing the reach and capillarity of this cause which is to develop talent through culture and language. We will always be willing to contribute with programmes and connections that make a difference. Let's think together about the "how"! Does your company want to contribute? Contact us now: contato@lingopass.com.br